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Граматичний матеріал: Повторення часів Perfect Continuous.
Ex. 1. Write questions with how long and when.
1. It's raining.
(how long?) How long has it been raining?
(when?) When did it start raining?
2. Kate is learning Italian.
(how long/learn?)
(when/start/learn?)
3. I know Martin.
(how long/know?)
(when/first/meet?)
4. Bob and Alice are married.
(how long?)
(when?)
Ex. 2. Read the situations and make sentences from the words in brackets.
1. I was very tired when I arrived home.
(I/work/hard all day)
I had been working hard all day.
2. The two boys came into the house. They had a football and they were both very tired.
(they/play/football)
3. There was nobody in the room but there was a smell of cigarettes.
(somebody/smoke/in the room)
4. Ann woke up in the middle of the night. She was frightened and didn't know where she was.
(she/dream)
5. When I got home, Mike was sitting in front of the TV. He had just turned it off.
(he/watch/TV)
Домашнє завдання:
1. Опрацювати програмний матеріал.
2. Виконати граматичні завдання.
3. Робота з фаховим текстом.
Практичне заняття №3
Тема: Реклама і суспільство.
Хід заняття
Advertisement
Although the average citizen is usually annoyed by all the advertisements printed in newspapers and magazines and the commercials broadcast on TV, the impact of the whole advertising industry on a single person is immense and plays a very important role in our lives. Advertising absorbs vast sums of money but it is useful to the community. What are the functions of advertisements?
The first one to mention is to inform. A lot of the information people have about household devices, cars, building materials, electronic equipment, cosmetics, detergents and food is largely derived from the advertisements they read. Advertisements introduce them to new products or remind them of the existing ones.
The second function is to sell. The products are shown from the best point of view and the potential buyer, on having entered the store, unconsciously chooses the advertised products. One buys this washing powder or this chewing gum, because the colorful TV commercials convince him of the best qualities of the product. Even cigarettes or sweets or alcohol are associated with the good values of human life such as joy, freedom, love and happiness, and just those associations make a person choose the advertised products. The aim of a good advertisement is to create a consumer demand to buy the advertised product or service. Children are good example as they usually want the particular kind of chocolate or toy or chewing-gum. Being naive they cannot evaluate objectively what is truthful and what is exaggerated and select the really good products unless they buy the goods and check for themselves.
Thirdly, since the majority of advertisements are printed in our press we pay less for newspapers and magazines, also TV in most countries in cheap. The public advertising seen on street hoardings, railway stations and buildings makes people's life more joyful. Moreover, all those small ads in the press concerning "employment", "education" and "For sale and wanted" columns, help ordinary people to find a better job or a better employee, to sell or to buy their second-hand things and find services, or learn about educational facilities, social events such as, concerts, theatre plays, football matches, and to announce births, marriages and deaths.
Thus despite our dissatisfaction when being bombarded by all the advertisers' information we must admit that they do perform a useful service to society, and advertisements are an essential part of our everyday life.