Supplier I: Chung Ka (Hong Kong)
Supplier 2: Soong Jewellery (Malaysia)
Supplier 3:Timeline Watches (South Korea)
Writing Write an e-mail to the person you are negotiating with confirming the details of your negotiation and any outstanding points to be decided on. ^J^ Writing file page 133
Revision Employment
фNow match the nouns to their meanings. 1Someone with................... wants to succeed despite all obstacles and problems. 2If you are.................... you do what you say you are going to do. 3................. is when someone supports and acts in the interests of their organisation. 4 is when someone does not lie, cheat or steal. 5Someone with................... believes that they have the ability to do things well. 6If you have the quality of...................... you are able to choose the best way to approach different situations and problems, rather than always approaching them in the same way. 7Someone with................... has a powerful natural ability to attract others. 8................. is when someone wants to work and does not need to be told to or forced to. 9If you have.................... you put a lot of effort into your work because you care about it and believe in it. u> Someone with................... admires their own work and has respect for him- or herself. Look at the case study on page 74 and 75. You decide to appoint Martine Lemaire to the job. Complete the letter using the correct alternatives. Dear Ms Lemaire It was a................... 1 meeting you here at Slim Gyms last Thursday. We had a very interesting discussion. We have now....................... 2 your.................... 3 and they were both very positive. I am therefore..................... 4 to offer you the........................ 5 of General Manager for our chain of Health and Leisure Clubs. We can offer a salary of $70,000 a year, plus the usual 6. We would like you to commence work on September 1st. However, we have a special week of................... [44] for all our managers during the week of August 15th in Kansas City, and I think it would be helpful and useful if you could........................... 8 this. It will help you to get to know the company and your future....................... 91 Please could you confirm that you wish to....................... 10 this post, and also let me know if you can go to Kansas City for the course? I look forward to hearing from you.
Yours sincerely
Now write a letter (80 to 100 words) to one of the applicants who failed to get the job. Include the following points: • thank the applicant for coming to the interview • all the candidates were very strong • you regret that despite their skills and experience, you are not able to offer them the job • you will keep the applicant's name on file and let them know about any future job openings
• thank the applicant for their interest in the job Trade Replace the underlined parts of the sentences with appropriate forms of expressions from the box. (Not all of the expressions in the box are used.)
2Farmers who boast of their independence are the first to ask the government for financial help. 3Car companies that want to export to South Korea complain about the obstacles that they face, for example limits on the numbers of cars that are allowed into the country. 4Manufacturers sometimes complain that importers are selling goods at less than they cost to make so that they can build their market share. 5France sees banking as an industry that is especially important for the country. The government will prevent any attempt by a foreign bank to take over a French bank. 6The UK has decided to merge the department responsible for collecting import taxes with the Inland Revenue, the department responsible for collecting income tax. 7Since the reduction in the number of regulations governing the US airline industry 30 years ago, a lot of airlines have been started and a lot have gone bankrupt. Complete the sentences with the correct form of the verbs in brackets. 1If you offer us a 15 percent discount.................... (we / give) you an order for 50,000 bottles. 2What discount................. (you / offer) us if we decided to spend a 1 million a year with you? 3If............... (we / improve) the payment terms, would you consider buying from us? 4If we meet again next week.................. (you / change) your position? 5We could negotiate a better price if.................. (you / shorten) the delivery time. 6.............. (you be able) to deliver next week if we ordered 100,000 units today? 7If you................ (not offer) such good terms, we wouldn't do business
with you. Quality Tick the correctsentences and correct the rest. 1Ajax Pic is considering buying one of its smaller rivals, Brotox. 2Her personal assistant denied to make the mistake. 3When you have finished to write the report, would it be possible to make these phone calls? 4The work involves studying our markets for potential threats. 5Don't put off to read that management book I gave you - there are some useful ideas in it.
6The best preparation for your Japanese business trip is to practise to play golf. 8invest in that company, and you risk to lose all your money. 9The market leader failed to notice new developments in the market. 10 He recommended buying the most expensive product in the range. Look again at the case study on page 90. Now look at the letter below received by the Customer Services Manager at Brookfield Airport before any of the changes were made. In most of the lines 1 to 5 there is one extra word that does not fit. One or two of the lines, however, are correct. If a line is correct, put a tick in the space next to that line. If there is an extra word in the line, write that word in the space. Customer Services Manager Brookfield Airport Brookfield B98 4FU 3 August 2005 Dear Sir or Madam I am writing to complain in the strongest terms about the baggage reclaim facilities at 1 Brookfield Airport. On a recent flight back from Barcelona, we has waited 35 minutes for 2 our baggage to arrive after getting off the plane - a two minute walk. Why did it take off so 3 long? Also, one of my suitcases was badly damaged up. This may have happened at 4 Barcelona, but the airport there is very modern. I'm sure the damage was done in by the [45]baggage handlers at Brookfield. I look forward to receiving your reply. Yours sincerely ^UyruvQUid^yig-y Fiona Giddings You are the Customer Services Manager. Write a reply (130 to 150 words) to Fiona Giddings. •Thank her for her letter. •Apologise for the inconvenience. •Then continue the letter depending on what you decided when you did the case study. EITHER: If you decided to spend money on improving the baggage reclaim area and process, explain this and give an idea of when the facilities will improve. OR: If you decide not to spend money on improving the baggage reclaim area and process, explain this. Say that you understand the problem, but the Airport's resources are limited. • In either case, say if you will offer compensation of some kind for the damaged suitcase. • End suitably. Ii Ethics Complete the sentences with the correct alternatives. 1A high-level politician tells a friend in the police not to investigate the murder of his mistress, and not to reveal the murder to journalists. This is a (covering / cover-up). 2Company A is negotiating an important contract with Company B. Company A says that it is not negotiating with any other company, but then Company В finds it is talking to Company C. There is now a complete lack of (truth / trust) between them. 3A customs official refuses to let goods through at a sea port. The local import agent hands him $ioo in a brown envelope and the goods are let through. The money is a....................... (bribe / bribery) or a........................ (sugaring / sweetener). 4You receive an e-mail saying that you have won €i million on a lottery you have never heard of. You can get this money only if you send a 'release fee' of€iooo. This is............ (fraud / freedom). 5A governing political party receives a donation from a millionaire about to be affected by government legislation. There should be full...........................
(closure / disclosure) of the donation, according to opposition members.
6Someone is found photocopying plans for a company's new product after office hours. Selling plans to another company is known as industrial (espionage / relations). Read this text. In each of the linesi to 8 there is one wrong word. Underline the wrong word and write the correct word in the space provided.
E-commerce is now entered a more stable, mature period after the boom and bust of a few years ago. On some websites, for example those that sell books, you seeing comments from other users, who becomes, in effect, the site's book reviewers. An ethical problem that emerges recently is that some of the reviewers of the books are not ordinary readers, but sometimes working for publishers. In some cases, the reviewers of the books are the authors themselves. Using a false name, one author has describing his own book as 'a work of genius'. The book site in question is said that it is putting stricter controls on the reviews on its site. It be checking that the names of reviewers are real by asking them for their credit card details. Leadership
Complete these statements about leadership qualities by using correct forms of the words in brackets. 1Someone who is confident about what to do in different situations is (decide). 2A leader who has a special quality that attracts people is.......................... (charisma). 3Someone who acts to get what they want without worrying about hurting people displays (ruthless). 4Leaders often complain that they suffer from..................... (lonely): they do not have anyone to talk to or socialise with. 6 Someone who is...................... (obsession) thinks only about one or two things and nothing else. 7 If a leader is attractive and makes people want to be with them and follow them, they are................................................................ (magnet). 8 ................... (access) leaders are easy to meet and to talk to. 9 Someone may be criticised for being an........................ (opportunity) when they act to gain an advantage in a particular situation. Ю If someone is able to change the way that other people think or behave, they are (persuade).
Look at the writing task at the end of the case study on page 107. Below is a possible letter. In most of the lines 1 to 5 there is one extra word that does not fit. One or two of the lines, however, are correct. If a line is correct, put a tick in the space next to that line. If there is an extra word in the line, write that word in the space. Brian Shearer 99 Notting Hill Square London W2 9ZZ 28 May 2005 Dear Mr Shearer Having recently taken over as Chief Executive at Orbit Records, it was great meeting you - one of the key players in the UK record industry- at the UK Music Awards last month. As you may can know, we are organising a Jazz Month event at all of our UK stores in \ October. As the agent for some leading jazz musicians, we would like you to participate 2. in this event by inviting you off to our Oxford Street store. It would be great if you could give a 3. presentation about subject your work. This would give you the chance to promote some of 4. your musicians by playing up extracts from their recordings. 5. We would, of course, be willing to pay a suitable fee. I very much hope that you will be willing to participate in this event. Looking forward to hearing from you. Yours sincerely ^a^ic/h £LcLAt Jason East
Now write a reply from Brian Shearer (60 to 100 words). Either: accept the invitation. Ask about the fee and possible dates. Thank Jason East and end suitably. Or: decline the invitation. Give a reason. Thank Jason East and end suitably. Innovation
Complete the text with the correct alternatives. (Not all the alternatives are real expressions.) People think they have a clear idea of the process of inventing something. The inventor has a.................... \ A..................... 2 is developed. There are difficulties and ................. 3: at some point someone shouts 'Back to the.......................... 41' Eventually there is a.................... 5 and the problems are ironed out. A product is launched and its inventor is hailed as a........................ 6 and.................... 7 pioneer. He or she................... 8the idea and becomes rich. Or the pioneer is overtaken by others who manage to commercialise the idea more successfully. But the process of invention is not as straightforward as it seems. Take the steam engine. It was not.................... 9 by James Watt - his contribution was to make key improvements to the original design. It was not initially used to power locomotives, but to pump water out of coal mines. The....................... 10 for
fax machines and photocopiers existed for many years before these inventions were 11 in large numbers. Inventions are not always adopted as
Use the correct forms of the verbs in brackets to complete the sentences about early mobile phones. Then put the stages in a logical order. The first is a) and the last is i). a) There was an early mobile phone system that was...................... (introduce) in
the UK in the 1980s. b)A few years later, 'proper' mobile technology was c)All this meant that not enough subscribers were .. d)Another problem with the system was that calls could only be...................... (make), not................. (receive). e)But it was severely................. (limit) in what it could do. You had to be
within a few hundred metres of a base station - so you had to find one before you could make a call. (make) and................. (receive) anywhere. g)It was................ (call) Rabbit. h)These base stations were........ i) And now 3G technologies are being..................... (offer), with a wide range of
services including video. Rabbit seems a long time ago now!
Competition
In each of these sentences, one of the alternatives is not possible. Cross it out. 1lam absolutely certain that oil (are likely to / is going to / will) run out by 2050. 2Other potential energy sources are limited, so nuclear power (must / will / couldn't) be the answer. 3Solar power is (unlikely / impossible / unable) to provide more than 20 percent of our energy needs. 4Wind power (will / is certain to / is probable) provide only a small part of our energy needs in 2050. 5The rising price of oil (ought to / should / unable) make other energy sources more attractive. 6New forms of energy (might / may / won't) be found, but this is not very probable. 7A miracle solution (might / shouldn't to / is unlikely to) appear magically. Look at the case study on page 122. Chung Ka was chosen as the supplier. Read this e-mail. In each of the numbered lines there is one wrong word. For each numbered line, underline the wrong word and write the correct word in
the space provided.
Looking forward to hearing from you, Best regards Jimmy Chen Letters
Mr Roberto Garcia Universal Imports 28 Whitechapel Court London ЕЮ 7NB
FAR EASTERN AIRWAYS COMPANY LIMITED Regent House, 5th Floor, 12/16 Haymarket, London W1V 5BX Administration: 020 7285 9981 Reservations: 020 /564 0930 Fax: 020 7285 9984
15 February 2006
Press release The aim of a press release is to draw a forthcoming event to the attention of the people who choose what is reported in the media. For commercial events like product launches, public relations agencies are often used to ensure good coverage in the relevant sections of the media. Note that it's important to provide a contact name and address for further information. V__________________________________ У Press release For: Business editors, national press; motoring press Release date: 26 October Subject: Revolutionary new car to be unveiled at Motor Show After weeks of rumour and speculation, ITS will unveil their revolutionary new concept car at the Tokyo Motor Show on 3 November. The vehicle requires very small amounts of petrol and instead uses a combination of solar energy and hydrogen to power it. Massive public interest is expected in this vehicle of the future. For more information, contact: Sarah Wells, High Profile Communications sarah@hpc-centre.com E-mails
Be careful to type in all e-mail addresses accurately. Bcc means blind copy (a copy will be sent to this person but other people will not know this).
Just to confirm that we will be able to attend the meeting next Friday. I'll be with our Sales Director, Mary Fowler.
Harry Writing file Faxes
FALCON HOTELS Alice Wong 00 852 7514329 Zofia Nadstoga
Reservations Dept. Falcon Hotels Fax No 020 7945 2647 5 July
No of pages (including this) 1 Dear Ms Wong This is to confirm your booking for a single room from 20 July to 27 July inclusive at a rate of £150.00 per night (excluding Sales Tax). As requested, we will hold your room until midnight on the day of your arrival. We look forward to meeting you shortly. Yours sincerely f \ The style of a fax message may be formal, informal or neutral depending on the subject and recipient.
Zofia Nadstoga
Agendas Management meeting AGENDA Date: 1 March Time: 14.00 Venue: Room 23M, Shaw House Action minutes
Minutes of the management meeting
Action plan We plan to launch the new range in November.The following stages are all critical to the success of the launch. )anuary Complete test marketing and report back findings to Research and Development. April Agree final specifications with manufacturers. Book advertising space with media agency. May, juneManufacturing. July, August Distribution of stock to key wholesalers. September. October Advertising campaign including media interviews and features. November
Launch at Milan Trade Fair. Reports
Business Software pic Product report Executive summary We have been contacted by Lenz AG, a German manufacturer of mobile telephones, and asked about the possibility of a co-operation agreement. We would adapt our business software for use in their products. Tests show that their product is a very good one and popular with our target market. Introduction This report will look at: • the hardware manufacturer and their equipment • software that could be used on their mobile phones • the advantages of working together • recommendations for action Findings 1 Lenz has been developing cheap, small-scale electronic devices for thirty-five years. In the last five years they have focussed on more expensive mobile phones for businesspeople. These have been very successful. One in four mobile phones for the business market is a Lenz. 2 Our new 'Executive Organiser' software has a lot of attractive features for the travelling businessperson (e.g. address book, e-mailware, voice recorder, street finder function, etc.) 3 Market research shows that there is a big interest in our products being used on machines apart from computers. Conclusion The two companies have products which fit well together. Recommendation We should have a meeting with representatives from Lenz as soon as possible to discuss a joint venture between our companies, with the aim of putting our software onto their mobile phones. Tracy Cruickshank Research and Development Director
19 October 200- Hispanics are more influenced by advertising than other US consumers, suggesting that the growth of the Spanish-speaking population could prove beneficial to big corporate sponsors, according to two studies. A Nielsen Media Research study released on Wednesday found that Spanish- language television viewers pay more attention to commercials and are more likely to base their purchasing decisions on advertisements than other US consumers.The report was issued after Euro RSCG.the marketing communication agency, released a study that showed Hispanics are more aware of brand names than other US consumers. Taken together, the reports suggest that growing corporate interest in Hispanic marketing might involve factors that go beyond the mere size of the Spanish- speaking population.The US Hispanic population is estimated at about 39m. The studies also suggest that Hispanic consumers offer big companies the chance to use the kinds of sales pitches that worked with US consumers in decades past, but which are now less popular with advertising-weary viewers. Fifty-two per cent of Hispanics say they frequently get information for making purchase decisions from watching TV commercials in Spanish, compared with seven percent of non-Hispanics watching English-language television. The Spanish speaking population in the United States (about 39m) is an important group of consumers for large companies. Recent research has found that Spanish TV viewers are very influenced by television commercials when they buy products, and they also know more about brands than other people in the United States. Another finding of the research was that conventional methods of advertising appeal to Spanish-speaking people even though other viewers are tired of them. Some interesting statistics: 52% of Hispanics depend on TV commercials for information about what to buy, whereas only 7% of non-Hispanics do. (96 words) 1 The Spanish speaking population in the United States is 39m. Research has been carried out into this group's buying habits. Spanish TV viewers are very influenced by television commercials when buying products. 2 They know more about brands than other consumers. 3 Spanish-speaking people respond to conventional methods of advertising, but other consumers do not.
4 52% of Hispanics use television commercials to help them choose products;Only 7% of non-Hispanics do so.
Notices
f \ Notices are used to inform people about changes of plan, instructions or warnings. V________________________________ У A notice needs a clear heading. Information must be presented in a clear, concise form. The tone of notices is usually rather formal and impersonal. AURIC BANK CUSTOMER NOTICE This branch will be closed until 10.30 a.m. on Tuesday 7 November for staff training. We apologise in advance for any inconvenience caused.
It must have the name and position of the person who wrote it, and the date.
v________________________________ у
How to play 1Decide how many players per board (6 maximum) 2Place counters on WHAT DO YOU SAY?. The first player to throw a six begins. 3Take turns to throw the dice. When you land on a square, answer the relevant question. 4If the other players do not accept what is said, the player must go back to the square he or she has just come from. 5The winner is the player who reaches FINISH! first.
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